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How to Stream on Twitch and Start Earning Money

If you're looking to start streaming on Twitch, you're in the right place. Twitch has become one of the most popular platforms for live streaming, with millions of active users every day. Whether you're interested in gaming, art, music, or just chatting with others, Twitch offers a platform for everyone. 

In this step-by-step guide, we'll walk you through everything you need to know to get started with Twitch and everything you need to know to make money on Twitch. 

Introduction to Twitch.tv

Twitch is an online platform that allows users to stream live video games, music, and other creative content, founded by Justin Kan, Emmett Shear and a few others in 2007 as justin.tv. It quickly gained popularity and was acquired by Amazon after a branding change in 2014 for nearly $1 billion. Since then, Twitch has been a subsidiary of Amazon and is operated by its subsidiary company, Amazon Web Services (AWS).

Twitch has revolutionized the gaming industry and has become a platform for gamers and entertainers to showcase their skills and engage with their audience . 

Twitch has also given rise to a new breed of Internet celebrities, the Twitch streamers. These streamers have millions of followers in both social media channels and their channel on Twitch, and some of them have earned  millions of dollars from their livestreaming career.

Why Twitch Is a Great Platform for Streaming and Earning Money

Twitch has emerged as a top choice for content creators seeking to stream their content and generate income. Here are some reasons why Twitch attracts content creators around the globe:

  • Large Audience. Twitch has over 15 million daily active users, and the number is growing every day. This means that there is a large potential audience for your content, and you can attract a lot of viewers. 
  • Monetization. Twitch allows users to monetize their channels by running ads, accepting donations, and offering subscriptions to their viewers to support their favorite creator. This means that there’s potential to earn a lot of money from your streams. 
  • Community. Twitch has a strong and dedicated community of gamers and streamers. This means that you can connect with other streamers and potentially grow your audience.

Top 5 Twitch Streamers

Some of the top Twitch streamers have become household names, with millions of followers, thousands of impressions daily and impressive earnings. If you're interested in learning more about Twitch streamers and their earnings, you can check out Twitch Tracker:

Content Creator Estimated Yearly Earnings Main Sources of Revenue
xQc $5 million Donations, Sponsorships, Ads
Summit1g $3.3 million Sponsorships, Ads, Streaming
Nickmercs $2.4 million Sponsorships, Streaming
Ibai $2.3 million Sponsorships, Ads
TimTheTatman $1 million Sponsorships, Streaming

While these earnings may seem impressive, it's important to remember that these streamers have spent multiple years building their audience and creating engaging content.

How to Get Started with Twitch: Creating an Account and Setting Up Your Profile

If you're ready to start streaming on Twitch, the first step is to create an account. Here's how:

  1. Go to the Twitch website and click the “Sign Up” button.

Sign up on Twitch

2. Follow the on-screen instructions to create your account. You'll need to provide your email address, username, and password.

email address, username, and password.

  1. Verify your email: Twitch will send you an email to verify your account. Click on the link in the email to find your security code.

Verify your email

  1. Once you've created your account, you'll need to set up your profile. This includes adding a profile picture, banner, and bio. Your profile is your chance to make a good first impression on potential viewers, so make sure it looks professional and engaging.

set up your profile

Here’s a sample of what a bio would look like from the viewer’s perspective: 

sample of what a bio would look like

Equipment Needed for Streaming on Twitch

While you don't need top-of-the-line equipment to start streaming on Twitch, there are a few essential items you'll need to get started. Here are some of the most important pieces of equipment you'll need:

  • A computer – A mid-range PC or laptop can work just fine, although a more powerful gaming computer is ideal.
  • A microphone – A good-quality microphone is essential, and the Blue Yeti is a popular and affordable option for streamers.
  • A webcam – Although not essential, a webcam can help you connect with your viewers and build a stronger community. The Logitech C920 is a great option for a high-quality webcam that won't break the bank.
  • High-speed internet – A strong internet connection is essential for streaming on Twitch. Make sure you have a high-speed internet plan and a wired connection if possible.

While the above equipment is essential, you don't necessarily need to shell out a large amount to get started. In fact, you can use the headphones or earphones you already have to save some money.

It's worth noting that while high-quality equipment can enhance the viewer's experience, it's not essential when you're starting out.

However, if you're looking to upgrade your equipment, Elgato is a popular brand among Twitch streamers, producing capture cards, webcams, and microphones. Keep in mind that there are also cheaper alternatives to Elgato that can still provide high-quality equipment.

How to Stream on Twitch: Step-by-Step Guide

To start streaming on Twitch using a PC, follow these simple steps:

 

 

 

 

 

 

 

 

 

Step 1: Open your broadcasting software. In this guide, we’re using OBS as an example. Click on “Settings” under “File” on the toolbar.

Open your broadcasting software

Step 2: Select “Stream” and choose “Twitch” as the service.

Select "Stream" and choose "Twitch" as the service

Step 3: Connect your Twitch account by clicking “Connect Account” or use a stream key from your Twitch dashboard.

Connect Account

Step 4: Set up your scene by adding sources, such as game capture or webcam, and resizing them on the What You See Is What You Get (WYSIWYG) screen.

adding sources

Step 5: Finally, hit the “Start Streaming” button and you're live!

Start Streaming

Remember that scenes can be customized to your liking, and you can include multiple sources to make your stream more engaging for your viewers.

Tips for Creating Engaging and Entertaining Content

Creating engaging and entertaining content is essential for building an audience on Twitch. Here are some tips for creating content that viewers will love:

  • Be consistent – Consistency is key on Twitch. Make a schedule and stick to it, so viewers know when to expect your content.
  • Interact with your viewers – Engage with your viewers in chat and make them feel like part of the community.
  • Keep it entertaining – Whether you're playing a game or chatting with viewers, make sure your content is entertaining and engaging.

As for how often you should go live, it depends on your schedule and your audience. Some streamers go live every day, while others only stream a few times a week. It's important to find a schedule that works for you and your audience.

How to Monetize Your Twitch Channel and Start Earning Money

There are several ways to monetize your Twitch channel and start earning money. Here are some of the most popular options:

  • Subscriptions – Viewers can subscribe to your channel for a monthly fee, which gives them access to ad-free streams and emotes.
  • Donations – Viewers can donate money to your channel during your stream.
  • Sponsorships – Partnering with brands for sponsored content can be a lucrative way to earn money on Twitch.
  • Ads – Twitch offers an ad revenue program for qualified streamers.
  • Merchandise – Selling merchandise, such as t-shirts or hats, with your branding can be a great way to earn money and promote your brand. You can also consider becoming an Amazon Associate and promoting products related to your stream to earn passive income. 

Twitch Affiliate and Partner Programs

Twitch's affiliate and partner programs are the most common ways for Twitch streamers to earn money. Here's how they work:

Twitch Affiliate

To become a Twitch affiliate, you'll need to meet the following requirements:

  • Stream time of at least 8 hours in the last 30 days
  • Streaming on at least 7 different days
  • An average of 3 concurrent viewers or more, and 
  • At least 50 followers

Once you become an affiliate, you can earn money from advertisements, subscriptions, and other sources. Twitch will pay you a percentage of the revenue generated by these sources.

Twitch Partner

To become a Twitch partner, you'll need to meet more stringent criteria, including 

  • streaming for at least 25 hours in the last 30 days
  • streaming on at least 12 different days, and 
  • having an average of 75 concurrent viewers or more.

Once you become a partner, you'll have access to additional monetization options, including sponsorships and a bigger ad revenue split.

How to Grow Your Audience on Twitch

Growing your audience on Twitch takes time and effort, but there are some tips and tricks you can use to speed up the process:

  • Build an audience and use social media like Youtube, Tiktok, or Instagram to promote your stream and engage with your followers.
  • Join Twitch communities and participate in discussions. Be sure to check out the Twitch subreddit. It's a great place to get advice and connect with other members of the Twitch community.
  • Collaborate with other streamers and cross-promote each other's channels.
  • Attend conventions and meetups to network with other content creators and potential viewers.

Common Mistakes to Avoid as a Twitch Streamer

As a new Twitch streamer, it's easy to make mistakes that can hurt your channel's growth. Here are some common mistakes to avoid:

  • Inconsistent streaming schedule: Not having a regular schedule can lead to viewers missing out on your streams.
  • Ignoring feedback from viewers: Ignoring your viewers' suggestions and feedback can lead to a decline in your channel's growth.
  • Not promoting your stream on social media or other platforms: Failing to promote your streams can result in a lack of viewership and growth.
  • Harassment: Any form of harassment, including hate speech, bullying, or targeted attacks against individuals or groups, is strictly prohibited on Twitch because you can get banned.
  • Copyright infringement: Using copyrighted material without permission is a violation of Twitch's terms of service and can result in a ban.

Conclusion 

If you're a teenager looking to start your own  online business, there are many ideas to consider before turning 18. One of these ideas is becoming an influencer, which can be achieved through various platforms such as Twitch. 

Streaming on Twitch can be a fun and lucrative way to earn money doing what you love. However, it takes hard work and dedication to build a successful streaming career. Follow the tips and strategies in this guide to get started on the right foot and start earning money on Twitch today!

 

Denise Bautista

With a background in journalism, Denise has honed her skills in crafting compelling narratives across various niches, including technology, lifestyle, health, and travel. When she's not crafting compelling content for clients, Denise can be found exploring new destinations or diving into the latest bestseller.

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