Jungle Scout Review and Pricing [2023]

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Jungle Scout is specifically designed with today’s Amazon seller in mind. It covers many bases, from product research to inventory management.

Since its launch in 2015, it’s gone through some necessary tweaking. So why don’t we take a closer look at the software now?

Here’s what Jungle Scout can do and how it can help you scale your Amazon business.

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What Is Jungle Scout?

Jungle Scout is a web-based software equipped with a suite of tools to help Amazon sellers grow their e-commerce business.

Created in 2015 by engineer-turned-ecommerce entrepreneur Greg Mercer, it is a multifunctional tool designed to help sellers navigate the Amazon space with real-time research and data.

Today, Jungle Scout has thousands of users from around the world and has established itself as the leading all-in-one platform for selling on Amazon.

What Features Does Jungle Scout Have?

There’s a good reason why so many e-commerce sellers use Jungle Scout. You can do and accomplish so much within a singular software. Here are some of the key capabilities of the tool:

Keyword Scout

Discover high-ranking keywords within a group of similar ASINs so you can get a leg-up on the competition. To have cost-efficient PPC campaigns, you can check the cost-per-click for keywords, as well as look for low-cost keywords with rank potential.

Product Tracker

Track the performance of your products, including average daily sales and Best Seller Rank and see if there’s an opportunity. If you want to get into the nitty-gritty of it, you can also view the Buy Box price, review count, product weight, and size (all averages, of course).

Product Database

Explore product ideas with this catalog of 475 million products at your disposal. With the FBA Profit Calculator, you can also compute a product’s potential profit with costs and fees factored in to see if it’s worth the investment.

Supplier Database

Find legitimate suppliers (including for niche products!) from around the world through Jungle Scout’s Supplier Database. You can also verify suppliers by viewing their customer volume or confirmed shipments. When you’ve found the supplier for you, you can generate purchase orders within Jungle Scout right away.

Opportunity Finder

By typing in a keyword and a little help from filters, you can find product niches with high demand and low competition, backed by historical data such as search volume, average price, and seasonal trends.

Listing Builder

Are you using the right keywords? How’s your listing’s SEO? The Listing Builder takes an objective look into your listing and measures its optimization score. From there, it generates suggestions on how it can rank better in Amazon’s search results.


If you’re new to the Amazon arena, you’ll find Jungle Scout’s built-in training program designed by the CEO himself very helpful. With over 130 mini tutorials, Academy allows you to learn the ropes at your own pace. You can also participate in live Q&A sessions and livestream trainings.

Inventory Manager

You no longer have to manually keep tabs on inventory. This feature marks each of your products (Reorder Now, Reorder Soon, Overstock, and In Stock), calculates the quantity, and determines the date when you should reorder. You can also monitor inbound inventory en route to an Amazon fulfillment center.

Review Automation

Don’t worry, this is no black hat tactic. Jungle Scout’s Review Automation feature is compliant with Amazon's Terms of Service. It allows users to automatically send out review requests to all eligible orders. You can even customize which products and which customers get these requests.

Other notable features…

  • Chrome and Firefox extension
  • Custom product alerts
  • By-category product research
  • Sales and advertising analytics

Listen to this: Episode 32: Greg Mercer on Jungle Scout’s Suite of Tools for Amazon Sellers

Pros and Cons of Using Jungle Scout

Like any other software, Jungle Scout has advantages and disadvantages. So, what’s working and what’s not for this sellers-favorite platform?


  • Has a comprehensive set of features. As we’ve already covered in the previous section, Jungle Scout can do a lot.
  • Most of the features do yield relevant, accurate, and up-to-date information.
  • Good customer support. Jungle Scout boasts a relatively higher response rate compared to its competitors.


  • High price point. $49 a month for the most basic plan is an investment for sure.
  • No free trial. Unlike many tools and software, they don’t offer the usual free trials.
  • It has a busy interface. This might be a given since it does have a lot of features. It’s definitely not an entry-level software, so it might be overwhelming for a newly minted seller at first.

Related reading: Helium 10 vs. Jungle Scout – What’s Better?

How Much Does Jungle Scout Cost?

Like most plans, you can definitely save a lot if you pay yearly compared to monthly. But ultimately, choosing the right plan for you will depend on your budget and what features you need. Luckily, you can give Jungle Scout a try risk-free for 7 days with money-back guarantee.

Payment Plan Basic Suite Professional
Monthly $49 $69 $129
Annual $349 $589 $999

You can view the inclusions/differences of each plan in detail here.

Jungle Scout Alternatives

If you don’t think Jungle Scout is for you, here are some options you can check out and try:

Helium 10

Compared to its contemporaries, Helium 10 does a pretty decent job of most essential functions. It’s not notably exceptional in a particular area, but if you’re not after anything specific and just want a tool that can get the job done, Helium 10 is a great choice.


For product development, ASINspector impresses in terms of keyword research. One caveat though is that ASINspector only functions as a browser extension, whereas Jungle Scout has both a full web app and an extension.


Following its recent acquisition by advertising software company Perpetua, Sellics is in a transitional period as they slowly merge the two tools. It seems like a great two-for-one deal, but it might take a while before it becomes a cohesive, singular software.

Final Thoughts

Over the years, Jungle Scout has certainly proven to be an incredibly helpful tool for Amazon sellers.

Although it’s not perfect on all fronts, the updates it has rolled out so far show that the people behind it are listening and constantly improving the tool for its users.

Do you use Jungle Scout? What do you think of the software? Sound off in the comments!

Christian Quilo

Christian has years of experience as a PR and lifestyle writer for a newspaper. He is currently exploring the ecommerce space as a content writer for EcomCrew. When he’s not on the clock, he’s usually watching Netflix while enjoying a cup of iced coffee or milk tea.

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