All air is not created equally, at least when it comes to shipping.
We’re all familiar with the difference between shipping something via air vs ground. In ecommerce, you never ship something air unless you’ve royally screwed up a customer’s order and need to get it to them quick! In other words, it’s EXPENSIVE!
In international shipping there’s a further distinction to be made within air shipping: air courier vs air freight.
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How Much Cheaper is Air Freight?
So how much less expensive is air freight compared to air courier? Well, let me give you a real example. I need to have several boxes of products shipped from Shenzhen to Vancouver in a few weeks. The boxes measure as follows:
34 x 34 x 40cm
Here's a quote I received from Freighteo:
The freight forwarder gave me three options (those are all flight numbers) and the lowest price is $3.41/kg. If you do the math, 20 boxes weighing 6.5kgs each works out to 130 kgs. At $3.41/kg the grand total price is $443! Less than half the price of the quote I got via air courier with UPS.
Related Listening: E165: Shipping from China Made Easy with Freightos
Using Import Records to Find and Vet Suppliers and Snoop Competitors
One of the best things an importer can do is to use import records to help them find products to import and vet suppliers.
As mentioned, in America, import and export records are public information, however, the government does not catalog or give easy access to this information. However, there are tools that do allow you to easily search this information, the most popular and cheapest being Jungle Scout (others include Import Genius and Panjiva).
These tools allow you to:
- Find out what Chinese supplier a competitor is using (great for finding products)
- See how much a supplier exports
- Find out what suppliers export specific products
See our article A Secret Weapon for Doing Supplier Research
How Exactly Does Air Freight Work?
There’s a Catch to Air Freight
This is amazing you’re thinking. Air shipping for a fraction the cost of what you’re used to! But there’s a catch. That quote I gave you above from my freight forwarder was not the complete quote. Here’s the complete quote:
There will be nearly $200 in additional fees assessed by the Airports et al (and I have no idea what Navcan is, but it’s $45).
But wait, there’s more! With Air Freight, you are strictly paying for airport to airport service. I will either have to pick up my goods at the airport, or pay additional money (about $150) to have a truck move them to my house. Moreover, this rate does not include customs brokerage. I have to have my customs broker do the brokerage for this shipment, which will be about another $150. Ultimately there’s around $500 in additional fees on top of the ‘freight’ portion of the shipment.
Related Reading: How to Get Your Shipments from China to Amazon FBA
When to Ship Air Courier vs Air Cargo
Before we look at when to ship Air Courier and when to ship Air Freight, let’s take a quick look at the differences:
- Is door-to-door service
- No additional “haulage” fees to get the item to your door
- Can use the courier's inexpensive customs broker normally
- Few surprise fees
- Expensive freight costs
Air Freight/Air Cargo
- Inexpensive freight costs (often less than 50%+ of Air Courier)
- Is airport to airport service
- Additional “haulage” fees to get your products from the airport to your door
- You need a separate customs broker
- Lots of Surprise Fees
There's lots of pros to Air Courier except for one thing – cost and cost is often the most important thing!
So when do you ship with each method? Well, as we saw in my example, things were nearly dead even. Assuming $500 in additional fees with Air Freight on top of the $443 freight costs, my landed cost is around $943. I was quoted $925 with UPS. My experience with Air Freight is things often seem to end up 10% higher than I anticipate (and am quoted) so I wouldn't be surprised if that $943 quote works out close to $1100 when all is said and done. So for a 130 kg package, Air Courier is likely the cheaper and easier option.
In my experience, Air Freight tends to become a better option than Air Courier for packages 200kg and above.
Some people suggest that number is closer to 300 kg and often they're right. But regardless, it's somewhere in that 200-300 kg mark. Of course, when you start to get that size and volume, sea freight often becomes MUCH cheaper, but also MUCH MUCH slower.
A lot of people don't even realize Air Freight exists. And the truth of it is, the vast majority of my air shipments are still done via Air Courier and via the usual suspects like UPS and DHL. However, Air Freight has absolutely saved me at times. There was once a time we needed the equivalent of a small room full of products shipped to us from China within a couple of weeks for an upcoming trade show. Sea Freight wasn't an option due to the speed requirements, and all of the Air Couriers were charging thousands of dollars. We walked away paying less than $2000 via Air Freight.
Do you have any experience using Air Freight? Do your experiences support my advice above that anything over 200 kgs is normally cheaper via Air Freight? Or, do you have any other questions or comments? Please share below.