John Robb
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Blog
What is Amazon Attribution and How to Use It
If you’ve ever tried driving traffic from external sources to your Amazon listings to increase sales, you’ll know how frustrating…
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Everything You Need to Know About Amazon IP Accelerator Program
In order to get Brand Registered for Amazon (which is basically table stakes for selling on Amazon) you need to…
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The Ultimate Guide to Product Barcoding & Labeling on Amazon
Figuring out exactly how you need to label your product in order to sell on Amazon comes a very close…
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What is NARF (Amazon North America Remote Fulfillment Program)?
Want to increase your sales from 5 to 25% from Amazon.ca and Amazon.com.mx by doing almost no extra work? This…
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What Is Amazon’s “Manage Your Experiments” and How to Use It
Updated February 2021: Amazon now lets you run A/B tests on your main product images. After years of closely guarding…
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Blog
Amazon Sponsored Brand Videos
If you’re an Amazon seller, you’re probably already aware of the Sponsored Brand option in Seller Central’s Campaign manager. Originally…
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Amazon Sales Tax For Sellers in 2023
Let me start this by saying I am not a tax accountant. I’ve never dreamt of being a tax accountant.…
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What Is Amazon DSP and How to Use It
It’s hard to keep up with all of Amazon’s advertising acronyms. Back in the day (i.e. 2018) there was Amazon…
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What Are Amazon Sponsored Display Ads and How to Use Them
Any Amazon seller worth their ASINs knows about PPC – aka Uncle Jeff’s diabolical plan to get us all to…
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How to Set Up Your Amazon Brand Store
Throughout 2019 Amazon sent out signals to sellers that they wanted to be seen less like a ramshackle flea market…
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