Alexa Alix

Meet Alexa, a seasoned content writer with a flair for transforming intricate concepts into engaging narratives across an array of industries. With her passions extending to nature and literature, Alex is adept at weaving unique stories that resonate. She's always poised to collaborate and conjure compelling content that truly speaks to audiences.

Blog

Alexa AlixJuly 31, 2026
10

Bath & Body Works Just Quietly Ended Its Years-Long Boycott of Amazon

For years, Bath & Body Works treated Amazon like a competitor to keep at arm's length rather than a channel…
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Blog

Alexa AlixJuly 31, 2026
61

Amazon Just Answered the Big Questions About Its New Title Rules. Here’s What You Need to Know.

Amazon's 75-character title limit went into effect July 27, and the company says more than 984 million product titles have…
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Blog

Alexa AlixJuly 31, 2026
9

Coca-Cola and Unilever Just Showed What Creator-Led Marketing Can Actually Do at Scale

Two of the world's largest consumer brands just posted their best quarterly numbers in years, and both are crediting the…
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Blog

Alexa AlixJuly 30, 2026
9

Shein Just Told Investors the FTC Is Investigating It. Here’s What That Means for Its IPO.

Shein disclosed on July 28 that its US business is under investigation by the Federal Trade Commission, tucking the news…
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Blog

Alexa AlixJuly 30, 2026
15

DXL’s Board Is Now Fighting to Kill Its Own $1.2 Billion Merger

Six months after agreeing to combine with FullBeauty Brands in what both companies called a “merger of equals,” Destination XL's…
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Blog

Alexa AlixJuly 29, 2026
14

US Cracks Down on China-Linked Factories in Vietnam

US customs officials have started conducting spot inspections at factories in Vietnam with ties to Chinese ownership or supply chains,…
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Blog

Alexa AlixJuly 29, 2026
12

JD.com Just Bought Its Way Into a Landmark London Building. That’s Not the Interesting Part.

JD.com picked a building with a story. Systems, the 127,000-square-foot office it just acquired in West London's Brook Green neighborhood,…
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Blog

Alexa AlixJuly 29, 2026
10

UPS and PayPal Just Showed Their Work, and the Math Isn’t Pretty

Two earnings reports landed this week from companies that touch basically every package and every checkout in ecommerce. Both beat…
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Blog

Alexa AlixJuly 27, 2026
15

Shein’s IPO Filing Exposes Its Tariff Damage

Shein finally disclosed the numbers investors have waited three years to see. The draft prospectus landed on the Hong Kong…
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Blog

Alexa AlixJuly 27, 2026
32

Amazon Just Made It Easier to Add Variations, and Is Retiring the Variation Wizard in August

Amazon announced on July 21, 2026 that sellers can now add new and existing products to a variation family directly…
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