EcomCrew Podcast

E510: Highlights From Ecomcrew’s 2023 Amazon Consumer Survey

The numbers are out! In this episode, Mike and Dave unpack the recently concluded 2023 version of our Amazon Consumer Behaviour survey, and compare the results against last year.

Dave and I are thrilled to present our second annual consumer research report. We explore intriguing insights into consumer preferences, buying behavior, and the growing significance of product authenticity. 

We discussed Prime Day's influence on consumer behavior, identified the most “evil” tech company, and analyzed shopping trends during Black Friday. The reported increase in sales on surprised us and sparked speculations about its impact on Amazon's market share. 


  • 00:00 – Introduction
  • 01:18 – Prime Day Insights 
  • 08:58 – Who's the Most “Evil” Tech Company?
  • 11:36 – Analyzing Consumer Behavior on Black Friday and Prime Day 
  • 15:18 – The Dark Side of Big Tech
  • 19:07 – Minimum Wage and Social Impact
  • 19:42 – Counterfeit Products on Amazon
  • 30:28 – The Value of Buying Directly from Vendors vs. Marketplace Sellers
  • 32:43 – Product Returns on Amazon and Its Impact on Parents
  • 40:21 – Amazon as a Product Search Engine

We hope you enjoyed our engaging exploration of the dynamic landscape of online shopping. Until next time, happy selling!

Michael Jackness

Michael started his first business when he was 18 and is a serial entrepreneur. He got his start in the online world way back in 2004 as an affiliate marketer. From there he grew as an SEO expert and has transitioned into ecommerce, running several sites that bring in a total of 7-figures of revenue each year.

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button